CASE STUDY: Oasis Optimization

Using AutoOptimize, Adam was able to help his clients convert more visitors into leads while saving time and mental effort.

Overall Increase in Conversions: 270%

Most Successful Experiment: Different Subheadlines

The number Of Experiments Completed: 10

Scenario Before Using AutoOptimize:

Oasis Optimization has been helping sixfigure small businesses, eCommerce stores, coaches, and consultants scale their revenues by creating, building, and optimizing sales funnels profitably.

As a smaller agency, the overhead cost of hiring a CRO specialist just to set up A/B tests

on his clients' sales funnels would not have been economical - and so Adam was forced to juggle yet another role in his business.

Adam’s Greatest Obstacle:

Using the built-in A/B testing features on platforms like ClickFunnels and Kartra, he was able to manually set up experiments on his own- but quickly realized a problem:

“You might set up one split test, but then you’ve got to keep track of that manually,” said Adam. “Inevitably, I would get to maybe three tests, and that would basically be it because once we got a few weeks out, my attention would be pulled somewhere else, and it just wouldn’t get done.”

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So when AutoOptimize announced its initial beta release, Adam knew it was the perfect solution for his clients.

“Once I installed the code - which was just copy/paste, and went through a little bit of the training videos, it just took a couple of minutes. I just sat there, typed a few things, pointed and clicked, and it just started working.”

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After AutoOptimizing:

Adam leveraged our collection of 50 templated A/B tests and ran 10 experiments across 4 of his clients’ websites to achieve an average 85% increase in conversions - just from using our tool! 

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The top-performing single A/B test that increased his client’s conversion rate by 96% enabled him to subsequently test 3 different subheadlines without having manually set it up each time. And because AutoOptimize is platform-agnostic and allows unlimited domains, he was able to get the tool set up on multiple clients at the same time and started seeing results within a matter of days.

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“Now when I’m in the mind space for a particular project and, for example, I want to test multiple headlines, I can load them all up at once, and AutoOptimize just takes care of it since it’s gonna run the test for all the headlines and just run the best one.”

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Now, with AutoOptimize in his arsenal of agency tools, Continuous Full Funnel Optimization is something Adam is using as a selling point to attract potential clients.

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What Adam’s clients are saying:

“He's a brilliant person in terms of automation and efficiency in general, and I wouldn’t hesitate to work with him again.”